Jewelry
+149%
New Customer Revenue
In 93 Days
+5%
Return On Ad Spend
In 93 Days
Biossance is synonymous with science-backed, sustainable skincare. Known for their commitment to clean beauty, the brand wanted to expand their reach and drive new customer acquisition while optimizing advertising performance.
Despite a strong presence in the beauty market, Biossance's Google Ads account had inefficiencies holding them back. The goal was twofold: improve account performance to drive better returns and expand their audience by acquiring new customers at scale.
The impact of our approach was nothing short of transformative for the brand. Biossance witnessed a +149% increase in year-over-year revenue, coupled with a +5% enhancement in the account's overall Return on Ad Spend (ROAS). This success story not only showcased the brand's ability to adapt and thrive in a competitive market but also demonstrated the power of strategic segmentation and messaging precision in driving growth.