Jewelry
+242%
New Customer Revenue
In 83 Days
+22%
Return On Ad Spend
In 83 Days
RoseSkinCo has built a loyal following with innovative, at-home beauty solutions. As they prepared to launch their Lumi IPL hair removal device, the brand aimed to capture new customers while optimizing efficiency across their advertising spend.
RoseSkinCo faced the challenge of effectively introducing a high-impact product in a competitive market while maintaining a solid return on ad spend (ROAS). Their existing campaigns lacked the structure to capitalize on their innovative offerings, and a stronger focus on Google Shopping was needed to scale growth effectively.
Through a strategic rollout of Performance Max campaigns and a revamped Google Shopping approach, the brand saw incredible results nearly immediately, driving a +242% increase in New Customer Revenue alongside a +22% increase in ROAS.
With a precise strategy and a focus on measurable outcomes, we empowered RoseSkinCo to position their new product as a must-have in the beauty market while achieving record-breaking growth.